Caption: Larry W. Jones

Posted: 09/04/2007 5:35pm

Category: Television

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Larry W. Jones is the president of the only television network that really "gets it" … the power of the 50+ demographic.

Under his leadership, TV Land has grown in subscribers to over 90 million homes.

Jones, who has been called a pop-culture savant, dished the dirt with Growing Bolder about some of TV's greatest shows of all time and why his network is branching out with reality shows, like "The Next Great Supermodel," a quest to find a woman 35 or over who exudes sophistication, beauty and confidence.

Plus, find out why his research shows boomers actually hate the term "baby boomers."