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Boomer Reflections: I’d Rather Be an Old Lady Than a Teenager We baby boomers don’t like to admit that we’re getting old. Botox, face lifts, cellulite removal, and tummy tucks; they all sell. So far, I’ve resisted the lure of the age-denying fix. Good genetics and living a disgustingly healthy lifestyle have insulated me somewhat from the ravages of aging. My aging complaints, by...
BoomerOpinions survey results released this month revealed some fascinating findings about retirement prospects for my generation. Sixty percent of the nearly 400 Baby Boomers interviewed thought it was realistic they could retire within the next ten years. A quarter of those surveyed, however, expressed doubts about their immanent retirement prospects. In a recent New York Times article...
Like it hot? More and more restaurants are catering to baby boomers' spicy palates.
When companies want to know how to market to baby boomers, they turn to Chuck Nyren.
A distinguished sociologist and Harvard professor is combating our youth-obsessed culture's negative portrayal of older adults. She says people over 50 are reinventing themselves and changing the world.
After a 23-year career in advertising, Matt Thornhill has quickly established himself as a leading national authority on baby boomers.
The fastest-growing group of new entrepreneurs is baby boomers. So we sat down with Guy Kawasaki, an early-stage venture capitalist, author of "The Art of the Start," and one of the top 100 bloggers in the world.
Thanks to Beverly Mahone, college-aged kids aren’t the only ones tanning it up on the beach. Mahone is the driving force behind the First Annual Baby Boomer Girlfriend's Spring Break and she's making it known that boomers can party too.
These are tough times for many boomers. According to a new AARP study, one in 10 middle-aged and older Americans are borrowing money for everyday living expenses from family, friends or charities.
A well-known and highly successful writer is creating a lot of buzz with her new book, "Between a Rock and Hot Place: Why 50 is Not the New 30." Do you agree?