Marketing to the 50+ crowd is big business. So, what are they trying to sell us? Find out and become a savvy consumer.

We first met John Reddish during our weekly chat on Twitter. And we're glad we did. Find out why he's so passionate about helping small businesses get the results they're looking for and if he thinks this is a good time to run a small business.

An American icon, Art Linkletter has been a positive influence on our culture for more than 60 years.

Des Cummings is the Executive Vice President of Florida Hospital and Chairman of the Orlando Regional Chamber of Commerce. Hear Des talk about building a business on a foundation of love, ethics and spirituality.

He's come up with four leadership principles he thinks we can all live by, and rather than writing a run-of-the-mill how-to book, Harold "Bud" Boughton imagines how a dying father would teach his kids a final lesson.

A true visionary, Mary Furlong was one of the first to recognize the power of the 50+ market, and these days she's helping small start-ups and major corporations profit from it.

These days collecting is not a hobby, it's a business. A BIG business. Even Walt Disney World's trash is highly sought after treasure.

Howard's Bait & Tackle Shop stands as an unchanging landmark in an area surrounded by development. See how in a time when high-tech rules, a very low-tech, small business turned out to be a big part of a community.

Bernie and Carl Moro came out of retirement and started a new business -- with worms. Worms eat and they excrete, and Bernie and Carl say they can make the world a better place.

This is a '65 Chevrolet BelAir that my mother bought new. I got my driver's license in it, went on my honeymoon in it, and started my business out of the trunk of it in 1974. On June 20, 2009, we drove my mothers cremains from KY to WV in her old Chevy.

Fact and fiction collide in this fascinating look at one of the most unusual success stories in business history! John O'Hurley helped J. Peterman buy his own company back.

He was one of the leaders of the technology boom in the '90s, but these days he's making a living out of giving money away and he's passionate about making a difference.

Sorry, Kermit, it's true! These days, most Americans are worried about saving the green Earth, or at least saving some green cash. GB talked to the man who gave up his business to fund the first annual Green Earth Expo.

A trip to Australia changed Bernie and Carl Moro's lives forever. When they returned, they came out of retirement and started a new business -- with worms. Worms eat and they excrete, and Bernie and Carl say they can make the world a better place.

An unlikely corporate icon, Rossmeyer parlayed street smarts and a willingness to gamble into a major business empire. In a GB exclusive, we visited Rossmeyer and found a man motivated not by money, but by fun.

Born: Sept. 9, 1890
Died: Dec. 16, 1980
A symbol of entrepreneurial spirit, the Colonel began franchising his Kentucky Fried Chicken restaurants at age 65.

This week's guests include historian Andrew Hansen, National Guard member Anita VanderMolen, runner Don McNelly and business expert Suzy Welch.

One of the world's top marketing experts says catering to women over 50 is the key to businesses succeeding.