GB Items Related to Tag - marketing
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Inside a Senior Expo
Marketing to the 50+ crowd is big business. So, what are they trying to sell us? Find out and become a savvy consumer.
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Finding Help
It was suggested to me by several different people that I try and find a student intern from the Marketing or Communications department of a nearby college to help me design and then implement marketing campaigns for my book. As I’ve...
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Mary Furlong
A true visionary, Mary Furlong was one of the first to recognize the power of the 50+ market, and these days she's helping small start-ups and major corporations profit from it.
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Marti Barletta
One of the world's top marketing experts says catering to women over 50 is the key to businesses succeeding.
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Facebook = Business Growth = Law of Attraction
Facebook = Business Growth = Law of Attraction I have had so many comments about my last blog post on Facebook and my interviews, that I thought I would share some of my own ‘quantum leaps’ with regard to my business. I was sharing some of...
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Cathy Droz
If it has four wheels, Cathy Droz knows what it is, what it does and how to sell it.
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Shirley W. Mitchell & Just for Women Magazine
PRESS RELEASE: FOR IMMEDIATE RELEASE: DATE: JULY 18, 2008 VENUE: JUST FOR WOMEN MAGAZINE MANAGEMENT: ANN EUDY, PUBLISHER and MONICA YOTHER, EDITOR NEW POSITION: SHIRLEY W. MITCHELL, FEATURED...
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Shirley W. Mitchell & Just for Women Magazine
PRESS RELEASE: FOR IMMEDIATE RELEASE: DATE: JULY 18, 2008 VENUE: JUST FOR WOMEN MAGAZINE MANAGEMENT: ANN EUDY, PUBLISHER and MONICA YOTHER, EDITOR NEW POSITION: SHIRLEY W. MITCHELL, FEATURED...
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Simran Sethi
How can you tell if the product you are buying is really green? One of the nation’s top environmental reporters has the answers.
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Dead Celebs Growing Bolder
This is really growing bolder. Even death doesn’t slow down some celebrities. The famous deceased are in demand for advertising and marketing.
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Eva Birath
Not only is Eva Birath one of the top bodybuilders in Sweden, at 51, she's one of the oldest.
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Shannon Brownlee
Do bottles crash down when you open your medicine cabinet? Respected and honored medical writer Shannon Brownlee says Americans are over-treated and that's making America sicker and poorer.
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5 Questions With: Richard Doster
Author Richard Doster has found a way to combine his love for baseball with family, friends, and fun. And he's found a new career along the way! See what he tells Growing Bolder about a dream that's coming true every day.
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Prescription Drugs
Remember when there used to be gas stations at every intersection? Today, they’ve been replaced by pharmacies. A government study showed more than 40 percent of Americans are on at least one prescription drug and the number continues to...
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What Is Your Dream?
Growing Bolder asks leaders, thinkers, writers, life coaches, entertainers and role models to weigh in on issues affecting our lives.
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The Baby Boomer Retreat, Daytona Beach, Fl
What can I say? I am exhausted but in a good way after experiencing the marvelous Diva Retreat. I know Beverly must have been exhausted as well as Carol, her assistant who recently lost her father and aunt. I tried to comfort her as...
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The Quest for Happiness
If you're happy and you know it, clap your hands. Apparently, there's not a lot of hand clapping going on. Have you been in a bookstore lately? The happiness industry is smiling from ear to ear. There's Stumbling on Happiness, The Secrets of Happiness, In...
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Can I get an 'Amen?'
Well, I just got back from a most wonderful 2 weeks away 'on tour' and I must say I am tired and still reeling from all the events! All 3 concerts were a real joy to do. The St. Paul United Church of Christ and...
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What is the best gift you've ever received and what made it so special?
Each week, Growing Bolder asks top leaders, thinkers, writers, life coaches, entertainers and role models to weigh in on issues affecting our lives.
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Robin Koval
Robin Koval, the woman behind the wildly successful AFLAC duck campaign, has been a driving force in the advertising world for nearly two decades by being NICE!
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Matt Thornhill
After a 23-year career in advertising, Matt Thornhill has quickly established himself as a leading national authority on baby boomers.
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Chuck Nyren
When companies want to know how to market to baby boomers, they turn to Chuck Nyren.
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The Bad Breath Doctor
Dr. Harold Katz can eat an onion and have his mouth smelling minty-fresh. He's developed another kind of product to help fight bad breath.
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GB Member on National TV!
Exciting news for one of our GB Members -- Jean Newell will be on a television near you this month. Check out her story here, then learn how you can watch her on an upcoming talk show.
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Success With a Smile
Dawna Stone became a celebrity after winning "The Apprentice: Martha Stewart," but rather than being the peak of her success, the show was merely another stepping stone on her journey to the top.
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The Unlikely Entrepreneur
Jean Newell never set out to become an inventor. She simply needed a better way to carry around her stuff. So, fueled by little more than common sense and desire, Jean turned a $20,000 investment into a million dollar company.
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Key To Success
Are you going through awards show withdrawal? Not to fear, GB VP Bill Shafer was just given a wonderful award. We sent a camera crew along to capture it. We didn't have a choice -- Bill ordered us to go!
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Reality Bytes: Fore!
In the latest episode of Reality Bytes, follow GB's Marc and Bill as they schmooze their way into the world-famous PGA Show and come face to face with everyone from golfing great Greg Norman to a nutty chair massage guy.
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Proving Older is Bolder
The GB gang is invited to speak to a prestigious advertising group to show that 50+ is not only a part of the market, it is THE market.
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GB, Petentials.com Swap War Stories
The GB gang meets up with another Internet startup to swap war stories and compare wounds. Why does the camera concern them? Doesn't everybody record their every move?
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GB Sells Out
Want us to hawk your product on GrowingBolder.com? Check out our light-hearted attempt at product placement around the office.
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Selling the Dream
Everyone knows who holds the real spending power in this country, right? Wrong. For some reason, Madison Avenue is still enamored with the 18-49 age group. GB's Marc Middleton and Bill Shafer are out to prove them wrong.































