GB Items Related to Tag - marketing
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One-on-One with Rob Butcher
Growing Bolder chats with Rob Butcher, Executive Director of US Masters Swimming about the future of his sport.
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Finding Help
It was suggested to me by several different people that I try and find a student intern from the Marketing or Communications department of a nearby college to help me design and then implement marketing campaigns for my book. As I’ve mentioned before...
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Inside a Senior Expo
Marketing to the 50+ crowd is big business. So, what are they trying to sell us? Find out and become a savvy consumer.
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A Look Into the Not-Too-Distant Future
What do healthcare leaders need to do to take advantage of the tremendous power of the Internet? GB CEO Marc Middleton and marketing guru Andrea Eliscu tackle the tough topic for the Healthcare Strategy Alert! magazine.
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Old Guy with New Tricks
GM's 78-year-old vice-chairman and marketing chief, Bob Lutz, is orchestrating what he hopes will be the rebirth of one of the globes most powerful brands.
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Mary Furlong
A true visionary, Mary Furlong was one of the first to recognize the power of the 50+ market, and these days she's helping small start-ups and major corporations profit from it.
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New Write to Publish Blog
Write to Publish http://write2publish.blogspot.com/ Blog by Robin Sullivan, Fairfax, VA Highly recommended. Artists notoriously ignore business and marketing arenas. As Ms. Sullivan says, “I've learned a lot about promotion and business:...
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The Growing Bolder Radio Show: March 14, 2009
This week's guests include marketing expert Andrea Stenberg, singer Elli Fordyce, feng shui guru Ellen Whitehurst and comedian Tom Smothers.
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Working from home
I've been in network marketing for years and over those years I've learned quite a bit. Some of...
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Andrea Stenberg
If you're over 50 and starting a new business, marketing whiz Andrea Stenberg says there are some very crucial secrets to success that you may be missing out on.
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Marti Barletta
One of the world's top marketing experts says catering to women over 50 is the key to businesses succeeding.
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How to start making money online
Usually when you see those words, what you read is total BS. It's the answer for how the author makes money online, by getting you to buy stuff or sign up for a mailing list so you'll buy stuff later. I'm not going to do that. In fact, I'm not going to...
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Lack of zzzzzz can cause achoooo
There have been significant of external changes that have had a large influence in the success of our company. The biggest impact especially during the month of January is the economy. There were also changes in reimbursement during the fourth quarter...
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Are you Fooled by these Fitness Marketing Tricks?
We’ve all seen the infomercials: fitness equipment that works you out in only minutes each week. The model using the machine looks perfect and an actor endorses it. It’s on television, so it must work. In fact, I likely use it. So why am I going to...
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Facebook = Business Growth = Law of Attraction
Facebook = Business Growth = Law of Attraction I have had so many comments about my last blog post on Facebook and my interviews, that I thought I would share some of my own ‘quantum leaps’ with regard to my business. I was sharing some of my...
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Working Together - The Time is NOW!
Working Together - The Time is NOW! I have just received my fourth call today about people in multi-level marketing companies that are so frustrated they can't stand it. Frustration is a nasty emotion, and only necessary, in my opinion, as a powerful...
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Babies on Roller Skates!
How young do YOU feel? We're all about rolling back the clock, but we never expected to see rolling quite like this! Enjoy!
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Cathy Droz
If it has four wheels, Cathy Droz knows what it is, what it does and how to sell it.
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Eva Birath
Not only is Eva Birath one of the top bodybuilders in Sweden, at 51, she's one of the oldest.
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Shannon Brownlee
Do bottles crash down when you open your medicine cabinet? Respected and honored medical writer Shannon Brownlee says Americans are over-treated and that's making America sicker and poorer.
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Working From Home - Wonderful!
The corporate world and many years in non-profits were fun when I was younger, but as I "matured"...
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Growing Bolder and Breaking New/Old Ground on Twitter
Despite the fact that less than 10 percent of online adults over the age of 50 use Twitter, a live chat focused on 50+ America nearly reached the top of Twitter trends -- a real-time gauge of the most popular topics.
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Dead Celebs Growing Bolder
This is really growing bolder. Even death doesn’t slow down some celebrities. The famous deceased are in demand for advertising and marketing.
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Prescription Drugs
Remember when there used to be gas stations at every intersection? Today, they’ve been replaced by pharmacies. A government study showed more than 40 percent of Americans are on at least one prescription drug and the number continues to...
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5 Questions With: Richard Doster
Author Richard Doster has found a way to combine his love for baseball with family, friends, and fun. And he's found a new career along the way! See what he tells Growing Bolder about a dream that's coming true every day.
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Marketing Failure... sorta?
I was on Facebook a short while ago, and one of the advertisements caught my eye. It wasn't the...
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GB Radio Top 25
Growing Bolder Radio is the voice of 50+ America. We talk to rock stars, authors, athletes, actors, environmentalists, scientists, and ordinary people living extraordinary lives.
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Build Business through Community Speaking
How to build your influence through community speaking By Dwight Bain, best-selling Author & Motivational Speaker One of the fastest ways to become established as a regional expert is through the process of offering community workshops and...
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IMPORTANT INFO ABOUT WEIGHT LOSS SUPPLEMENTS
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The Baby Boomer Retreat, Daytona Beach, Fl
What can I say? I am exhausted but in a good way after experiencing the marvelous Diva Retreat. I know Beverly must have been exhausted as well as Carol, her assistant who recently lost her father and aunt. I tried to comfort her as best as I could....
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The Quest for Happiness
If you're happy and you know it, clap your hands. Apparently, there's not a lot of hand clapping going on. Have you been in a bookstore lately? The happiness industry is smiling from ear to ear. There's Stumbling on Happiness, The Secrets of Happiness, In...
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Can I get an 'Amen?'
Well, I just got back from a most wonderful 2 weeks away 'on tour' and I must say I am tired and still reeling from all the events! All 3 concerts were a real joy to do. The St. Paul United Church of Christ and...
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Silly is as silly does...I think
Who doesn't dislike being called "stupid?" Calling someone "stupid" can be, at best, an...
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5 Questions With: Joan Sherlock
Remember that old commercial that ended with the tag line, "I'm not only the president; I'm a member?" Joan Sherlock could claim the same thing when it comes to her new project: Empty Nexters.
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5 Questions With...
We love learning from people who live life without fear; who prove it's not about age, it's about attitude. So we go in search of interesting characters, and ask them five (and many times more!) questions -- check it out!
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2010 Florida Boomer Lifestyle Conference Clearwater-FL
Apr. 15, 2010... "Reinventing Life After 50" Second Annual 2010 Florida Boomer Lifestyle Conference to be held at The Richard B. Baumgardner Center for the Performing Arts Ruth Eckerd Hall 1111 McMullen Booth Road Clearwater, FL 33759 tel. 727-510-2524....
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Reality Bytes: Fore!
In the latest episode of Reality Bytes, follow GB's Marc and Bill as they schmooze their way into the world-famous PGA Show and come face to face with everyone from golfing great Greg Norman to a nutty chair massage guy.
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Chuck Nyren
When companies want to know how to market to baby boomers, they turn to Chuck Nyren.
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GB Member on National TV!
Exciting news for one of our GB Members -- Jean Newell will be on a television near you this month. Check out her story here, then learn how you can watch her on an upcoming talk show.
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Key To Success
Are you going through awards show withdrawal? Not to fear, GB VP Bill Shafer was just given a wonderful award. We sent a camera crew along to capture it. We didn't have a choice -- Bill ordered us to go!
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Proving Older is Bolder
The GB gang is invited to speak to a prestigious advertising group to show that 50+ is not only a part of the market, it is THE market.
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Selling the Dream
Everyone knows who holds the real spending power in this country, right? Wrong. For some reason, Madison Avenue is still enamored with the 18-49 age group. GB's Marc Middleton and Bill Shafer are out to prove them wrong.
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Success With a Smile
Dawna Stone became a celebrity after winning "The Apprentice: Martha Stewart," but rather than being the peak of her success, the show was merely another stepping stone on her journey to the top.
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GB, Petentials.com Swap War Stories
The GB gang meets up with another Internet startup to swap war stories and compare wounds. Why does the camera concern them? Doesn't everybody record their every move?
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Robin Koval
Robin Koval, the woman behind the wildly successful AFLAC duck campaign, has been a driving force in the advertising world for nearly two decades by being NICE!
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GB Sells Out
Want us to hawk your product on GrowingBolder.com? Check out our light-hearted attempt at product placement around the office.
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The Unlikely Entrepreneur
Jean Newell never set out to become an inventor. She simply needed a better way to carry around her stuff. So, fueled by little more than common sense and desire, Jean turned a $20,000 investment into a million-dollar company.
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Matt Thornhill
After a 23-year career in advertising, Matt Thornhill has quickly established himself as a leading national authority on baby boomers.
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The Bad Breath Doctor
Dr. Harold Katz can eat an onion and have his mouth smelling minty-fresh. He's developed another kind of product to help fight bad breath.















































